BaatKar – Suicide Prevention &
Mental Health Awareness

BaatKar – Suicide Prevention & Mental Health Awareness

• SDG Alignment: SDG 3 (Mental Health & Well-Being)

OTT supported FLO’s suicide prevention campaign through multiplatform engagement in collaboration with MyFM 94.3, Starbucks, Melody Home, and Timeless Amritsar.

Impact

• 450+ direct participants
• More than 10,000+ reached through radio and digital outreach

CSR Value

Breaking stigma, promoting mental health conversations, and community resilience.